## {GLOS:provoiceover} case study
{GLOS:provoiceover} sets sales soaring

After 15 years in the Travel industry, Sarah opened her own travel agency from home, specialising in corporate travel for small to medium sized businesses. In order to attract business from some larger companies, she needed to portray a more professional image.

The challenge

Working from home meant that Sarah couldn't always project the most professional of images. She couldn't always answer her calls and only 2 out of 10 calls which were forwarded to voicemail left a message.

The solution

Sarah registered an 0870 SwitchBoard number meaning callers could choose from different departments (e.g. New bookings, existing bookings, etc) even though they were all forwarded to her. She added {GLOS:provoiceover}, choosing the Professional-Warm greeting style which best suited the image she was trying to project.

Business benefits

- Sarah previously received 26 calls a week to her home number, 14 of which made a booking .
- With her new 0870 number, she received 47 calls a week of which 38 made a booking.
- Although some calls were still forwarded to voicemail, callers were more likely to leave a voicemail (7 out of 10).
- Having a {GLOS:switchboard} number with {GLOS:provoiceover} allowed her callers to form a mental picture of her professionalism even before speaking to her.